Western Mainstream Media's Framework Analysis Of China's Smog News

With the increasingly worst air pollution, environmental issue has become a global problem in recent years. The western media began to pay their attention to this problem and expand their sight from the local to the world. China, as the most representative developing country in the world, in order to promote the GDP, has already virtually become a big pollution producer. For the public, they have mixed feelings to face with the special situation that, the amazingly rapid development and the gradually stabled living situation is companied with the decreased air quality and heavily dependence on the non-renewable resources. This has attracted the western media's attention successfully. In the eyes of the western media, China has become the "pollution producer", synonymous with "the greatest energy consuming countries", naturally attracting a lot of sights and frame up. There is no lack of deliberate ironic words and biased attitudes in the news reports on purpose. It is usually seen that the news report filled with the extreme words and only the negative aspects of the event or news being reported, which lead the image of china to be increasingly 'demonic'.As for misunderstanding towards China's image, it is largely due to Western media news reports which are mostly based on their limited existing knowledge and cultural values to build the negative image frame of Chinese Environment News report. This research, based on the quantitative analysis of the selected news reports related to China's smog environment from The New York Times and The Times between the year 2013 to 2015, summarizes the features of the samples from both macro and micro level, and then according to the content analysis attempts to outline the construction of the Chinese images frameworks, exploring the reasons behind these coverages as well.