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Research On The Sincerity Of WeChat Friends Circle Under The Perspective Of Social Psychology

Posted on:2018-07-05Degree:MasterType:Thesis
Country:ChinaCandidate:D J HanFull Text:PDF
GTID:2358330512493694Subject:Press and Communication
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With the rapid development of new media technology,Tencent Inc launched in2011,WeChat,with its unique and powerful features to become the hottest mobile networking social tools.As a social networking platform,WeChat not only meet the user requirements of instant messaging and gradually developed a number of user experience,the WeChat circle of friends sharing has become a key function of people information interaction in daily life.With the WeChat circle of friends is extended,the show of affection "," happiness "phenomenon,so people began to question and even reflect the so-called" share "meaning.Many scholars have gradually realized that WeChat circle of friends shaped spheres of culture is having a profound impact on people's life and the perception of this trend is changing,changing people's self cognition.An empirical study based on WeChat circle of friends sincerely,to reveal the real situation and audience development of WeChat circle of friends in the use of emotion and attitude,and mining people appear in We Chat circle of friends and social psychological motivation of self.The design of this questionnaire through the method of social psychology,psychological measurement,test of sincere people in WeChat circle of friends of the real state,and through SPSS19.0 statistical methods through difference analysis,factors affecting the sincerity of cross correlation analysis,explore the We Chat circle of friends.The survey found that the "impression management" and "social psychology" and "face psychology" and other psychological factors of people in the circle of friends behavior;the use of population characteristics such as education,occupation,age,size of friends also affect We Chat's sincere friends.This paper will explore the research results of social psychological direction,internal psychological mechanism of mining under the new media of the society,and puts forward some suggestions for the future development direction of WeChat circle of friends,hope WeChat friends sincere "Research on the theoretical basis,grasp public sentiment,analysis of the present public psychology,right guide and control the virtual network events,contribute to the maintenance of the virtual society and social harmony,to create a good network environment.
Keywords/Search Tags:The We Chat circle of friends, Sincerity, Social psychological motivation
PDF Full Text Request
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