User Experience Model Construction Of Network Game Broadcast Platform

With the 2014 acquisition of Amazon's $ 970 million price e-sports game platform Live Twitch,live gaming market has begun to enter the fast lane.With the increase in the number of users and the market size of the game broadcast platform,the fierce competition between the game broadcast platform is also growing.Intense and disorderly competition situation not only leads to the most games broadcast platform revenue and cost inversion,but also lead to such as jurisprudence,violence continue to occur.How to start from the user requirements,to regulate the development of the game broadcast market,it has become essential.Therefore,this article takes the network game broadcast platform user as the research object,carries on the analysis from the user experience point of view,hopes to provide the help for the domestic game broadcast platform's development.In this paper,based on sorting and analyzing the related literature at home and abroad,to the influence factors of the user experience and the user experience model as a guide,combined with domestic and international development situation and characteristics of the network game broadcast platform,and comprehensive expert user interviews and consultation,preliminary explore the influence factors of online game broadcast platform user experience.Then,according to the procedures and principles of the Analytic Hierarchy Process,will be broadcast online games platform user experience factors become measurable quantitative indicators,initially established an level indicators in index system.Again for expert users counseling and testing keywords decomposition and merging,removing the unreasonable index,get a six level indicators and 24 secondary indexes,so as to construct the Network Game Broadcast Platform User Experience Evaluation Index System.Finally,the User Experience Model of Network Game Broadcast Platform is constructed,and the index weight is calculated by Analytic Hierarchy Process(AHP)and consistency checking.At the same time,in order to verify the scientific,objective and effective of the Network Game Broadcast Platform User Experience Evaluation Index System,the paper introduces the Fuzzy Comprehensive Evaluation Method to test the quality of the user experience of the online game broadcast platform.According to the weights results of AHP generated the fuzzy comprehensive evaluation(FCE)table,select a senior expert users of the game broadcast platform to score,and scoring results of the membership matrix analysis.According to the principle of maximum membership,obtain evaluation results,and the results are given relative analysis and suggestions.