Research On Strategic Cooperation Mode Of Mobile Audio Application Platform In Media Sharing Economy

With the implementation of the "Internet +" national strategy,the Internet has accelerated the process of infiltration of various trades and industries,and simultaneously promoted the integration and transformation of the new media structure and reshaped the form of the mass media.With the rapid pace of work and life,time fragmentation trend is obvious,fission-type massive information caused serious lack of attention,ear economic advantages to be apparent,making the mobile audio to become the present moment,the mobile Internet has become more and more popular and one of the important recreational applications.Through the smart phone-based mobile terminals of its own interactive features,established with the audience of the media age more in-depth and close relationship.According to the Speed transit study report,2016 China Mobile audio users will reach 550 million,the overall market size will reach 2 billion,the domestic mobile audio market size in the past three years to achieve more than three times the growth.Thus,mobile audio as a way to achieve the value of recycling voice has a huge user base and unlimited market prospects.In recent years,the development of Internet of Things,making the mainstream mobile audio manufacturers to actively carry out with the car networking,smart home,wear smart devices all-round cooperation,to achieve front-end,content,background synchronization system to protect the mobile audio application market sustainable development.In this paper,the focus of the study on the mobile audio application platform for strategic cooperation model,and hope that in the "Internet" driven by the media market on its external system to form an alliance to share the platform,vertical and horizontal compatible with the extension of resources Chain,open the media industry to share a new chapter in economic development.