| Since the reform and opening up, China's internet obtained a rapid development. At present China has become the world's largest number of people on the Internet. China's local news websites also sprung up. Meanwhile, Central news sites?A strong media sites?business website?the mobile Internet also grab the audience attention of people,how to adjust their own development strategy, in such a full of opportunity and challenge of the big environment, and stable, sustainable development, become the key of northeast web site company to news web site to solve the problem.In this paper, we assume the company as the research object. The northeast web site company was studied by emphasizing the overall environment of web industry, comparing domestic Internet news industry market environment, and interior and exterior source of the firm,using classic firm strategy SWOT model. Based on fully understanding the comprehensive development strategy of northeast web site company, a suitable development strategy for its rational grown has been formulated, to guarantee its enhancement. |
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