| Memes is the basic unit of the culture are being spread by imitation and that the popularity of Internet language is in the present new media,formed in the background of its outstanding style and form to a great extent,influence people’s behavior,it is easy to form the phenomenon of memes.At present,not only in the news a lot of phenomenon of memes,Internet sports news headlines also exist this kind of phenomenon.Therefore,the study of sports news headlines in the network,analysis and discussion are necessary.In this paper,from a perspective of the theory of memes,under the big four sites in January 2016 to between 7 to study the sports news headlines of the plates,estimated four sites of sports news headlines a total of 2000 sample size,selection of 200 sports news headlines as investigation object,and USES the literature material method,case analysis and mathematical statistics on the subjects for data analysis.As the network increasingly developed,the network media can read plate is new,also along with the rapid development of arises at the historic moment and common sports journalism,headline is the eye of the news,so the study of sports news in a network is also cannot be ignored.Prior to the author’s research,scholars for the study of the sports news headlines of the network also only stay in finishing,production,etc.The author’s research is a network of sports news titles on the analysis of linguistic environment,the author in the study is the theory basis of meme theory,in the absence of precedent,this is a very bold attempt.The conclusion of this study is mainly as follows: try to use popular in network sports news language,the language is a change of strong memes,longevity,fidelity and productive characteristics,these characteristics from the Internet sports news headlines of two kinds of memes form(phenotype meme,genotype memes)of inheritance to prove.The title of the sports journalism has attractive,can transfer information in the present and promote the pragmatic functions of the economy.News producer in the title in the popular with such a strong meme is the main reason of the: it has the characteristics of easy copying and passing on,conform to the nature of people.Made it easier to understand by people,and be able to attract the attention of the reader.Impact in the network are the major factors of sports news headlines culture,environment,and three aspects in heart.Network sports news headlines have their own survival,this study can be regarded as a meme theory used in the study of sports news headlines in the network,can also be regarded as a development of meme theory.From a certain perspective,this study also for network sports news headlines in linguistics study provides certain theoretical help. |
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