The Study Of Media Literacy Education For Undergraduates In Common Colleges And Universities

On the research and practice of media literacy education in China is still in the initial stage,but with the change of media environment changing and development of media literacy education are also gradually aroused people's attention,in ordinary colleges and universities to carry out the media literacy education to undergraduates is the inevitable trend of development.Papers in the search,on the basis of a large number of related literature,analyses the practical situation of ordinary university undergraduate students media literacy education in China.Summarized the problem of undergraduates' media literacy education in common colleges and universities in our country,such as not enough emphasis,loss of media literacy education,the teachers strength is insufficient,lack of media literacy of campus culture,etc.,all these problems is the development of the media literacy education in ordinary university undergraduate students,need to be addressed.The media literacy education the advanced experience of developed countries are analyzed and summarized.Lists several typical countries' success education practice,summarizes these countries of the important factors of the success of the media literacy education,and finally concluded to in accord with China's national conditions under the premise of the advanced experience for reference.Strengthen the media literacy education of undergraduates in common colleges and universities in our country is a focus of research.On the basis of the advanced experience at home and abroad for reference,combining with the development of the media literacy education in common colleges and universities in our country,puts forward the countermeasures to strengthen undergraduates' media literacy education in common colleges and universities in China.To strengthen the attention of the media literacy education of undergraduates in common colleges and universities,conducting collaborative media literacy education,promoting media literacy teachers' professional development,to strengthen the media literacy construction of campus culture.