The Introduction Of Indigenous Research Reality Show

With the constant improvement of the social economic level, people's cultural needs has become increasingly diversified. Television's form is also varied, at present, the reality TV show has become a TV media, the main form. Media market competition intensifying, the introduction of foreign advanced each big TV resources in order to improve market competitiveness.The Chinese version of "Running man" on October 10, 2014 on Chinese television, in a short period of time is a success. Imported from abroad as a reality TV show, stand out in the numerous copyright import program, its successful reason thought-provoking, indigenous innovation more compelling research experience.The introduction part of the paper combining with the domestic and foreign scholars on a reality show of indigenous innovation research introduced the paper selected topic background and significance, research methods and the innovation of this article. The first chapter mainly discusses the copyright import program in the face of our country and existing problems, for example, show the homogeneity between the same type, the emergence of these problems has brought the development of the domestic reality show negative effects. The second chapter is mainly to the original Chinese version of "Running man" and South Korea "Running man" two show a comparative analysis, the Chinese version of "Running man", after the introduction of production units to which program localization, in what ways to improve and expand. In the form of a questionnaire survey to explore effective audience acceptance for the programme of indigenous innovation, based on survey data and information to success or failure of the gain and loss analysis program. In the final chapter of thesis combining the "Running man" it obtained some experience and lessons to other introduction program to discuss the programme of enlightenment.The meaning of the research conclusion of this paper is to more excellent programs abroad after introduced to China, how to provide experience for indigenous innovation, and thus lay a foundation for self innovation, towards the international TV program. To introduce the type of reality TV show the localization of the future development to provide certain realistic thinking and model, to promote the introduction of the positive development of TV programs.