| In the Neolithic 10,000 BC, carved in stone walls of ancient human pattern is an important route of transmission of information before the invention of writing, the text appears to make human beings out of barbarism and ignorance, he entered the threshold of the beginning of civilization, became the heritage of civilization, an important way to promote the wide cultural exchange, to the whole media age, despite the information in various forms images full of people’s attention, "in image interpretation," the form of expression has become an important cultural landscape. The human experience with image- text- image secondary steering. Experimental studies have science shows information about the external world of human access to more than 80% is obtained by the image visual channel, compared with the linear way of reading the text, images,visual perception is undoubtedly more universal, direct, image.In this context, the traditional media have begun to explore the visual transformation of big data technology support of the birth data visualization news, the news provides a new visual presentation,start a new opportunity and a transformation of traditional media.From print media to the television network and then, the major media have started to test the waters of Data journalism,Then in the background of the mobile Internet speed the development of mobile news client will bring what kind of development opportunities for Data journalism, mobile news client data visualization have what problems exist in current practice, how should the future development of these problems leading to carry out this study and in-depth.From the communication point of view, through literature research, case studies,empirical research on mobile news client data visualization research.First, the present study analyzed the mobile phone news client data visualization Current Study abroad,and analyzes its theory involved;Secondly, on the basis of the literature review and case studies analyzes the current situation of practice,The results found that the practice of having a "high-yield" and "low-yield" coexist,News topic selection is consistent with the traditional news,The main visual presentation form of the static information diagram,Homogenization of visual elements features,Third, the analysis of audience acceptance,Through empirical research and analysis influence the audience to accept the mobile phone news client data visualization factor,It is found that the value ofthe news is the fundamental of the audience’s reading of the mobile phone news client data visualization,Ease of use to enhance the audience to gain a good reading experience,Focus on product design helps to enhance the use of the audience experience,The form of creative expression is the additional perception of the audience’s reading news.This study breaks through the limitations of the current research on the object itself,have an empirical analysis from the perspective of the audience,Examine mobile phone news client data visualization significance in the background of big data,At the same time, it also extends the research visual angle of data news visualization.Grasp the current situation of mobile phone news client data news visualization in practice,Explore and put forward the application of targeted recommendations to it practice,In order to better grasp the trend and direction of the development of data news visualization, and promote its long-term development, contribute to a strength. |
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