Font Size: a A A

Study On Editing Features Of China National Geographic

Posted on:2016-03-19Degree:MasterType:Thesis
Country:ChinaCandidate:X X ZhangFull Text:PDF
GTID:2308330479978446Subject:published
Abstract/Summary:PDF Full Text Request
Since China’s reform and opening up, China gradually opened the door,and many foreign things came into one after another, affecting the Chinese market.Among them, the influx of foreign magazines caused a big stir in the traditional media market.<Chinese national geography>, as the representative of traditional magazines, in the face of external shocks, takes decisive measures to turn pressure into motive force, turn crises into opportunities, and creates its own brand characteristics.It not only can draw lessons from the advanced experience of foreign magazines, also can be combined with China’s specific national conditions, to reform and innovate the magazine, thus attained remarkable achievements.But, <China’s national geographic> should not stop depending on its achievement in the past, and it should have the keen market insight, to detect defects existing in the development of traditional media. in order to meet the market demand and the reader preferences, it shold design more suitable road of the future for journal development, to really make it into the most representative magazine in China geography class reading of mass tourism.This article mainly from the editing features of< China national geographic>, attempts to dig the unique of the magazine.At the same time, the article also analyzes the problems existing in the process of journal development, and tries to explore the magazine development mode of the future, and for the magazine puts forward constructive opinions and Suggestions about the future.And also hope that through this paper writing, improve the author’s theoretical level, cultural quality, understanding of problems and analysis ability.
Keywords/Search Tags:<, China’s national geographic>, , editing features, brand image creation
PDF Full Text Request
Related items