| For a long time, the TV live sporting events has been the main way the audience in real time to watch sports events, sporting events live television program has become an important part of TV programs. With the popularity of Internet technology, the network media is rising rapidly and began to get involved in the field of live sporting events, in which the commercial website,live sports programming has become popular among young audiences and received wide attention, has also become a commercial website viewers to watch sports events to an important choice, which will undoubtedly give the CCTV-5 led by professional sports TV the media has brought no small impact. As a new and traditional programs, commercial web sites and television media live sports programming current development situation of the how, what are the similarities and differences between the two, what are the advantages and disadvantages of their respective respectively, finally what to learn from their body,these are all need to be study.Firstly, from the macro to the television media and commercial sites each live sports program are introduced, and then from the micro to the CCTV-5 and NBA events sina.com.cn live program for sports events in both cases show comparative study, to summarize their respective advantages and disadvantages, in the last part of their own the direction of the development of recommendations. |
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