| In recent years, various types of reality shows have sprung up one after another appeared in front of the public, pan reality show age has is the development trend of TV programs. Another branch of reality and reality star is thriving, reality star and traditionally by ordinary people as guest and recorded broadcast television game show different competition. Depending on the interests of the audience, such a reality show program makers and star broker company, it has good content and communication strategy to attract the public eye, received a good evaluation.This paper is to star in our country reality TV show as the research object, by hunan satellite TV "I’m a singer" program as a case, the system analysis of the "I’m a singer" shows the communication strategy and communication effect, this paper analyzes the reality star a successful class show hidden behind the spread of the law, and puts forward the personal reality of the entire star program innovation and development of thinking. "I’m a singer" led to the rise of the development of reality show, music class star star reality TV shows became a new viewing hotspot, in this article, through the help of the predecessors’research results, to comb the star reality TV shows, such programs are summarized the development course and current development of short board, thus points out the corresponding countermeasures. |
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