AA Newspaper Media Resource Requirements Analysis Of The Risk Analysis

With the development of society, the information age has arrived and the current societyhas entered the multimedia, streaming media era. AA newspaper as municipal newspapermedia, in order to adapt to the new situation and the development of the information society,in the press industry,"second five" development plan period as the guiding ideology,according to the "overall control and revitalize the stock, optimize the structure, reasonablelayout, help survival of the fittest, integration of resources "principle, launched a mediaresource integration projects. The newspaper is a new project for the application in use needs,technology and other aspects are present uncertainty variability. This article will risk theproject risk, to distinguish the important degree of risk, and increase the strength to deal withimportant degree of risk and improve the feasibility of the project construction.In this paper, AA newspaper media resources integration project as a research object, thefirst detailed analysis of the scope of the newspaper media resources, according to thenewspaper’s strategic planning, contracts, implementation plans, construction requirements,project wbs etc., by members of the project team and experts to discuss analysis, project riskidentification and classification, to get the project risks are classified as: technical categoryof risk, the application of class analysis, demand risk category, production class analysis andfinancial risk category. For these segments, which were responsible for all aspects of theorganization and experts, the use of brainstorming, through constant discussion and analysisto determine the risk factors.AHP model for risk analysis using AA newspaper media integration project risk analysis,risk level frame structure, and the importance of risk factors sort establish risk comparisonmatrix by calculating the weight coefficients of various types of risk, project risk factorsderived importance sorting, resulting in technical complexity, the development team and theuser changes the strength of demand is the most important risk affecting project conclusion.Project managers provide an important basis for decision making, so that part of the projectimplementation can effectively avoid the risk and improve the execution of the project is toguarantee the successful completion of the project.This article through to the AA newspaper media resource integration project risk analysis,has carried on the clear effectively to all kinds of risks, make project managers to understandall kinds of risks to the project, the influence of facilitating project targeted emergencymeasures, risk will reduce to a minimum, also reduces the difficulty of the project execution,is the premise to ensure project run smoothly.