Research On Non-governmental Opinion Group In Internet Events

The creation and development of network technology provide convenient interactive platform and expression place for citizens across the country, and non-governmental opinion group affects the existence of social reality profoundly by its discourse practice. Researching into non-governmental opinion group and guiding them out of disorder become a challenging time topic.Network events are always accompanied with a variety of public opinion,popular opinion group is the subject of popular opinion,and influence the process of network events. Through the analysis on typical network events cases,we can see that the formation of non-governmental opinion group can’t do without the support of network technology,a number of netizens who have the common value,and their discussion and contaction on a certain network event. Generally speaking, non-governmental opinion group experience four stages of life cycle:the initial stage, the storm stage, the normalization stage and the restore stage.What’s more,Opinion group can be divided into different categories, according to the anonymous intensity,structure stability and the opinion expression’s strength,the group can be divided into high anonymous groups and low anonymous groups,stable groups and temporary groups,ideographical expression groups and activity groups.These different kinds of groups have their own classification feature,meanwhile,the whole group has a common psychological and behavioral characteristics.The impact of non-governmental opinion group on the network events and whole society should not be underrated,but they are not mature enough compared to the realistic society groups,and there exists some irrational factors needed to be improved and guided.So,the standpoint of the group-member,discourse system,the opportunity of communication,proper media channels and effectively feedback mechanism can be taken into consideration.