| Since the reform and opening up, China’s TV news commentary program aftermore than thirty years of development, has now formed a moderator comment type,conversation type, TV Review Three program form. They bear policy interpretation, andanalysis of social phenomena, public opinion and public opinion to guide the function.Therefore, the level of the quality of television news commentary program is not onlyrelated to the ability to meet the information needs of the audience as well as the healthydevelopment of the television industry, but also to the harmonious development of societyas a whole. However, due to the intense competition in the ratings the status quo in thefield of television media, for the audience enjoy the taste infinitely cater to the shortage ofhigh-quality news commentary talent, and many other reasons, our television newscommentary program, a series of such restatement light assessment, hegemony andraved misjudgement and condescending voice for the subject of the review. This is not somuch the dominant market impact of expression, as it is a multi-value deviation moralwarning. Based on this, Taking the title "China’s TV media news commentary program" inthe course of development of the system combing of TV news commentary program, onthe basis of the living environment, functional characteristics, the principle of creation,creation mode, the author have a in-depth analysis of its development problem, and theresponse should be taken. Specifically, the paper mainly include the following aspects:First of all, From the basic concepts of the course of development, livingenvironment, functional effect, creating the principle point of view, the author conducted acomprehensive analysis of television news commentary program. It not only has a basicunderstanding of their development status and significance connotation, while below laythe foundation.Secondly, with communication theory angle analysis from the creative mechanism,mode of transmission, dissemination of results, I typical program-depth analyze theconversation-type television news commentary program, Moderator Comments televisionnews programs, TV Review TV news programs three main forms program style. It not only has a basic understanding of their development status and significance connotation, whilebelow lay the foundation.Third, From many aspects, the author summarizes the current difficulties faced bythe TV news commentary program. It tasted a little, the lack of depth; serioushomogenization of programming style, lack of features; language tedious enough vivid;"said" on behalf of "assessment" lack of rationality charm; raved misjudgement, losepublic opinion to guide value.Finally, To solve the above problem, the author put forward several suggestions,widespread and profound content, formal changeable and flexible. In addition, we are alsoconcerned about the people’s livelihood, focus on interaction with the audience; themoderator personal level; program to develop new evaluation criteria, and so on. Its abilityto enhance the level of quality of television news commentary program, and the formationof their own unique style features and competitive advantages in the process of economicdevelopment, social progress, to play its proper function value. |
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