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Design And Implementation Of J2EE Bank Wholesale Customer Relationship Management System

Posted on:2014-05-11Degree:MasterType:Thesis
Country:ChinaCandidate:Z B WangFull Text:PDF
GTID:2268330401465719Subject:Software engineering
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With the Hebei Branch of China Merchants Bank and business workload increases,the traditional manual management mode, the communication between the managementof customers as well as employees of various departments, control and efficiencyexposed more and morethis article will focus on the bank the wholesale customerrelationship management system to conduct in-depth research and analysis, and J2EEarchitecture based on the completion of the design and application of the bankwholesale customer relationship management system, the system should have betterstability, relatively completefunction and high operating efficiency.The main work done in this thesis the following aspects:(1) all users of the bank thewholesale customer relationship management system, in-depth, comprehensive research,conducted a detailed needs analysis.(2) The overall design of the bank the wholesalecustomer relationship management system, including a system based on B/S networkstructure design, system-based the SQL SERVER2005database design based on the theJ2EE pattern architecture design, system features modular design and system. Systemfunctional modules including opportunity management, marketing, productmanagement sub-module.(3) The bank the wholesale customer relationshipmanagement system implementation and system testing. Based on the foundation of theoverall design of the customer relationship management system, the main functionmodule implementation detail. Performance testing, functional testing and stress testingto ensure that the system average response time of less than150ms and has a lowerCPU and memory usage.Bank the wholesale customer relationship management system, an effective solutionto manage customer problems exist Hebei Branch of China Merchants Bank, tocontribute to the Hebei Branch of China Merchants Bank staff to enhance the efficiencyof managing customer.
Keywords/Search Tags:management opportunities, wholesale customer’s relationship management, marketing product management, J2EE
PDF Full Text Request
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