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Wb’s Evelopment Of Competitive Intelligence System

Posted on:2014-01-18Degree:MasterType:Thesis
Country:ChinaCandidate:Y JiaoFull Text:PDF
GTID:2249330398969524Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the globalization of Chinese economy, the process of information globalizationbecomes faster, especially in the instrument and meter industry. Foreign funded enterpirses anddomestic brands are all eager to obtain an advantageous position,the revenue has reducedbrought by competition, all enterprises is trying hard to increase core competitive strength.Therefore, competitive intelligence is necessary for enterpirses to keep competitive. And withthe rapid development of the social information construction, it becomes inevitable as theembodiment of intelligence as a kind of Strategic Resources. WB corporation is facing thestrategic opportunities, in the face of the superheating competitive market,it turns out to bespecially important to build up the competitive intelligence system.This thesis takes the WB’s evelopment of competitive intelligence system as researchsubject from theoretical dimension to practical dimension. We started with competitiveintelligence and the research of its theory, and the oirgin and connotation of competitiveintelligence are generally introducted. After In-dept study of WB, we summairzed WBdevelopment status and problems existing in competitive intelligence management. Then Basedon the investigation and research, this article expounds the necessity of establish a competitiveinformation system, constitute the pirnciples that the competitive information system of WBfollowed, dratf the structure of the competitive system, and set the construction step. Alsoconcerned about the WB’s competitive intelligence and knowledge management, competitiveintelligence and strategic management relationship. Finally, in order to WB’s competitiveintelligence system to stabilize, this thesis presents a variety of Safeguards.To build a eiffcient and practical competitive intelligence system, this paper puts forwardsome existing loopholes of competitive intelligence, and play a vital role in promoting corecompetitiveness of enterpirses. In addition, the research has provided references for thedevelopment of competitive intelligence in instrument and meter industry.
Keywords/Search Tags:Competitive intelligence, development of competitive intelligencesystem, instrument and meter industry
PDF Full Text Request
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