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Study On The Production, Technique And Countermeasure Of The Enterprise Competitive Intelligence

Posted on:2007-02-25Degree:MasterType:Thesis
Country:ChinaCandidate:C Y DengFull Text:PDF
GTID:2189360185490893Subject:Business management
Abstract/Summary:PDF Full Text Request
The Enterprise Competitive Intelligence (ECI) is the vital competitive ability for the enterprise, just as the capital, the person with ability and the technique. Developing the ECI work is not only the need of the globalization of the market economy and the devlopment of the information age, but also the need of the improvement of the the vital competitive ability. In the recent twenty years, the theoretical research and the application study in the province of the ECI develop fleetly, and in the meantime the achievement of the ECI work is great. Yet, due to the particularity of the ECI, the ECI practitioners intentionally evade the 'intelligence' character of the ECI sometimes. The technical method of the other subjects is applied mechanically in the field of the ECI. For example, the competition analysis method is applied the ECI analysis, and some technical methods of the informationism and the computer science are applied in the collection of the ECI. These methods applied widely in the field of the ECI are not the professional ECI analysis methond, which brings the big problem to the theoretical research and practice. This paper make an intensive study of the line of production, technique and countermeasure of the ECI by cutting through the 'intelligence' character. The central ideas and the innovation of this paper is: First, the paper makes an intensive study of the product line of the ECI. Due to the particularity and the sensitivity of the ECI, today many the ECI investigator think about the legitimacy and the morality of the ECI firstly. This kind of misgiving stops the theoretical research of the ECI developing deeply. From the angle of the investigative content of the ECI, the paper disserts on the product line of the ECI, referring to the theory of the military...
Keywords/Search Tags:Enterprise Competitive Intelligence, Production Line, Competitive Intelligence Technology, Competitive Intelligence Analysis, Competitive Intelligence countermeasure
PDF Full Text Request
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