| With the development of modern industry technical economics,the deepening of modernized degree and the tendency enhancement of the globalization expansion,which has accelerated greatly the frequency and intensity of the risk eruption,The humanity just like already has transited from the traditional industry society to "the risk society". Beck.Ulrich,The world risk master,who has for the first time referred to the concept of a "risk society" in his book "risk society by1896.It is true that atypical pneumonia, the Wen chuan earthquake, pandemic influenza, Japan risk of nuclear leaks, drug capsules and many other events present an undeniable fact in us:The society based on the knowledge of science, is also a high-risk community, which contains more of the unknown and non-measurability.Our country is in period of social transformation,the risk production and society’s development has the synchronism, rapidly economical development and technical vicissitude also initiates many risk events.However, the risk is not unknowable,the development of digital information and media technology has pulled distance closely of the people and the risk, people can sense the presence of the risk.The mass media holds a part of words power,inserts to the structure of modern society and influences the society development and operation of all aspects with the great degree,the media has clearly become an integral part of the risk society.The new media as a characterization of the development of science and technology constructs a convenient and actual effect public platform for us to participate.Media as a risk representation mechanism,seeps its own influence to the social life and the social structure.People’s risk information are not mostly originated by learning from their own direct experience, but originated teaching by "two non-experiences" which in many media, the expert and the government.Thus in the context of this complex, when risk events broadcast in the media, which unintentionally exacerbate risk or even breed of new risks, each node in their dissemination of the process can be producing risk.This article selects "Guo meimei event","Rob salt tide","3Q war" and so on with the research value of the risk events as the main case study,as well as the quite influential burst characteristics public event, the risk event the domestic and foreign important news or the medium event in recent years,using the theoretical knowledge of communication studies, taking the medium in new media linguistic environment as the object of study to study the risk production in each node from the news source, the agenda establishment, the news frame theory and the medium jobholders’ accomplishment,and make a thorough inquisition to analysis the reason of media risk "production" under the background of new media. |
