| By observing the development path of China’s financial and economic news, differentnews features in different period have great relevance with different stages of economicdevelopment. From the economic news with strong political overtones, to the rise of thedeep reports after the reform and opening up and, from the development report with thebooming stock market to the new financial news after China’s accession to WTO in2001,we should say that China’s financial news develop much later than the abroad, but it hasundergone a lot of changes. Popularity way of financial and economic news has justemerged in recent years, but it has become increasingly highlights with its value andcharacteristics.By exploring the meaning of the popular financial news and its generate state, it canbe included in emphasizing the sense of service, focusing on the civilian population whenchoosing topics, paying attention to the language and diverse and innovative in formrendering. The formation of the popular financial news contains a variety of reasons——the impact of mass culture, audience demand-driven, and the change of media’s livingconditions. CBN Weekly has been selected to better explain the characteristics of thepopular financial news by researching its reported areas, narrative, and reported words.Although the popular financial news has a high value to the majority of readers, it also hassome problems. For example, it lacks of "gatekeeping" and has excessive consumptiontendencies. So the popular financial news does not mean to abandon the "professional".Solid financial knowledge and the spirit of journalistic professionalism is always to be inthe first place. Besides, popular financial media should assume their social responsibilityand avoid bringing excessive consumerism into the financial report, which can cause harmto the society. |
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