On The Innovation And Development Of The Typical People Report In Network Age

When global has come in the network age, China is undergoing social transformation stage. After reform and opening up30years development, China’s social structure, economic structure, value systems have seen earthshaking changes. The Typical People Report which is the product as times developing, is entering a new social environment and communication context. The traditionl Typical People Report has encountered development puzzle. So the Typical People Report continue exploring the conception and report technique of new social environment and the needs of the audience.This article draw on the research paradigm of "social history", avoiding the single framework for Typical People Report. This thesis reviewed it in Network Age. In view of characteristics of Typical People Report and new environment, this thesis re-defined Typical People Report. Now the influence of Typical People Report is questioned by audience. Then this thesis answer the reason why network age need Typical People Report and the significance. Combined with the network age, social transformation, under the influence of environment has changed audience needs and the audience psychology behind the popularity of we media, this thesis fully reflected the environment for Typical People Report. Strengthen the awareness of contemporary problems. This is the new change of Typical People Report. And it’s the Typical People Report in the present the logic of effective communication path.In recent years, Typical People Report continuous innovation and reform, there is a new development and new trend. Combined with many media practice, this thesis fully analysis of the case to explore the new scenes and the new report technique. Metropolitan newspaper, net media, the party newspaper, old an new media convergence which has provide three-dimensional space for Typical People Report. Find topics form the social news. Strengthen the awareness of social problems. The route of transmission of Typical People Report in network age and the among public agenda, media agenda, policy agenda that the relationship between the three. Which are the innovation perspectives and opinions. Also is the Typical People Report to the future new method.However, a number of shortcomings of Typical People Report are still not completely eliminated today. In the transformation and innovation to explore, also need to continue to practice, to learn from other types of news reports. Constantly expand reported platform. Improve the methods of the propaganda and guidance. Improve the effectiveness of the communication.