Research On "Model Production Mode" Of Typical People Report In "Post-Typical Age"

Typical people reports have always been playing an unique and important role in the news work.However,there has been a controversy about the fate of typical people reports in academic circles,which makes a certain contradiction with the vigorous development of journalistic practice.Relevantly,model production mode,the traditional mode of typical people reporting,has also been criticized as no longer meeting the needs of the situation.Some scholars believe that this mode has been "subverted",but in fact,the mode only changed its content and form in response to the requirements of current situation,while its core characteristics have not changed.This paper explores the inheritance and development of model production mode in the post-typical age,and tries to analyze its connotation and characteristics under the new situation,so as to provide reference for the typical character reporting practice.This paper chooses Huang Danian,a typical character of recent years,as an analysis case.Based on 212 reports on Huang Danian from the mainstream media including People's Daily,Science Daily and Jilin Daily,from January 2017 to July 2018,this paper makes an analysis of the basic data and contents of the reports,such as the time and quantity,the genre,the originality and the theme.On this basis,the article analyzed various "unchanged" and "changed"characteristics of the model production mode in the post-typical era from the perspective of individual to general and commonplace to significance."Unchanged" means the inheritance of the traditional mode,including promoting the core values,extracting the identity theme,combining the time background,promoting of the government,and making sustained and large-scale reports."Change" refers to the development based on the traditional mode,including popularization of reporting perspective,diversification of reporting media and bottom-up reporting path.Subsequently,combined with the special situation of the post-typical age,the article analyzed the influencing factors,existing problems and future development of model production mode.The article believes that in the post-typical age,the characteristics of model production mode are mainly influenced by three factors:the attribute of socialist journalism,the media form in the new media age,and the enhancement of the audience s self-awareness.There are still many problems in this mode,such as homogeneity of reporting events,simplicity of reporting modes,excessive subjective expression of journalists,the random connotation of the characters,and etc.It also puts forward some suggestions on the correct and effective selection of reporting objects,the return of content to the news standard,the enhancement of journalists' literacy,and the exploration of the integration of media.