Community Marketing Support System For Telecom

The telecommunications industry in China is relatively intense competition in an industry. Technical progress, market vary from minute to minute forced the telecommunications operator support system construction is more close to the market. Community marketing support system is the establishment of a unified information platform, focus on customer information integration processing, improve customer consumption behavior profile. The progressive realization of customers personalized, differentiated service. Its direct service object is marketing a customer manager, is the embodiment of the senior managers’management thought. Therefore, to the most intuitive, simple interface operation reflects the complex market rules. Various factors are illustrated in the community marketing support system is different from other telecommunication IT system. First of all to be able to design a clear expression of telecom customer relationship customer model based information system construction. The system has a clear positioning, reasonable functional framework design assurance system in line with the use of object-oriented requirement. During the implementation of system operation must be simple to meet the personnel of a gleam of computer operation ability and the difference.