The Research On Business Development Strategy Of Beijing A Environmental Company

People in the past it always comes to environmental protection with economicdevelopment and opposition to that environment will only increase the burden oneconomic development,especially when the economy facing difficulties,people areoften the first consideration is the expense of environmental benefits or environmentalsafety to ensure economic stability and economic security. China’s scientific conceptof development based on environmental protection and promote theeconomic,environmental crisis to the new concepts and mechanisms for sustainabledevelopment embedded into the new national environmental policies also supportenvironmental protection industry,making it a sunrise industry. With economicdevelopment and urbanization process accelerated to industrial and domestic sewagetreatment plant as the focus of urban environmental infrastructure is developingrapidly.In this paper,development strategy,strategic management of the relevanttheories,analytical methods and tools,systematic exposition of the A company’senvironmental strategy choice,strategy formulation,strategy implementation andcontrol of the logical framework,processes and methods. A profile of the company’sdevelopment and environmental problems facing the industry,and industrycharacteristics were analyzed,and the use of PEST analysis of the A company’smacro-environmental analysis of the external environment; market prospects forindustrial wastewater treatment and environmental company structure and A analysisof competitors,on this basis,the use of EFE matrix analysis of the externalenvironment opportunities and threats,come to a the external environment facingenvironmental threats than opportunities for the conclusion.In addition,the use of environmentally friendly company IFE A matrix analysisof existing internal resources and capabilities,the existing organizational structure andproblems,and core competitiveness,the internal situation come to a better,strongerthan the disadvantages advantages of the conclusions. In this paper,SWOT matrix analysis tool,the A company’s internal environmentalfactors (strengths and weaknesses) and external factors (opportunities and threats) forthe matching analysis,suggested that growth-oriented strategy (SO strategy) mainly tothe diversification strategy (ST strategy),supplemented by the development ofstrategic direction; and on this basis to determine the Spring River environmentalcompanies should take the overall development strategy,diversification strategy,openstrategy and cooperation strategy.A Environmental Protection company to ensure the overall development strategyto achieve, focusing on choose the path of implementation of the strategy of businessdevelopment for the intensification and integration, including the establishment ofbusiness relations, project technology upgrade, a variety of business models in hand,and new market development; integration willstarting from the vertical and horizontal.On the basis of the development path to choose a good business, given theimplementation of initiatives by improving business processes, to strengthen technicalcooperation and the rational allocation of resources, and improve personnel structure,extending the chain of business development, etc., and the progressive realization ofthe business development strategy of A green company.