| 1998"Inter Cities" from France into China, after13years of development, the "Inter Cities" with its extensive public participation, sports entertainment has become the brand of CCTV sports channel program, has become a popular sports class representative of sports entertainment program,"Inter Cities" program in the history of Chinese television, especially the history of sports television entertainment has a unique research value. Based on the "Inter Cities" program in2011to conduct a comprehensive revision, specific, in-depth study, in addition to the "Inter Cities" program long-term and healthy development of the theory revised reference and innovation, or competitive category of public entertainment Sports TV program form and characteristics of the program summary and research, which has its intrinsic value and is of universal significance.In this study, case studies, expert interviews, literature and data, mathematical statistics, the "Inter Cities" section and the2011comprehensive revision of the analysis, by studying the following conclusions:(1)"between the Inter Cities "As China's first copyright from abroad athletic sports television and popular entertainment, after13years of localization development, has become part of CCTV sports channel brands in the community has a certain reputation.(2) sports channel CCTV industry development needs; improve the ratings section; respond to other domestic programs of the same type of competition is the "Inter Cities" section2011of the revised three major driving forces.(3)"Inter Cities" as the representative of the general public athletic sports television entertainment has become a television station or channel to boost ratings and audience share an important guarantee for such programs, once broadcast, will greatly improve the channel over the time of the ratings and share.(4)"Inter Cities" section follows the2011revision of the laws and television transmission market rules, adhere to the principles of scientific revision.(5) as a competitive game as the main content of the TV program,"Inter Cities" in2011revised the first part of the game elements of innovation to enhance the program's core competitiveness.(6) as a program host exclusive brand symbol, is the audience most likely to perceive and accept."Inter Cities" section must adhere to strengthen the host's brand symbol, stable groups of program ratings.(7) part of the revision stage, television and the content is not just part of innovation and transformation, improve the "Inter Cities" section personnel management system is also an important part of the2011revision of the content. |
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