The Empirical Research On Youth Media Literacy In Urumqi

With nowadays' information age, mass media have penetrated every corner of our lives, affecting every aspect of ours. Young people have long been integrated into the information age wave. Media for the youth of this special consumer groups are playing what role or should play what kind of social role, what kind of measures should be taken to respond to the media on youth education and socialization of a variety of effects, these are worth exploring and timely resolution of problems.Media Literacy originated in the British in 1930s 20th century, after 60 years of development, most Western developed countries have established a mature theoretical framework and practical system. In China, this is a new area, has just developed. Until 1990s, scholars in china started on media literacy education research. Media literacy of young people help to improve young people and the dissemination of information for the media awareness, interpretation, evaluation, criticism and the overall quality and the actual use of capacity, training them to create independent, healthy contact the media, critical and acceptance of evaluation criteria, building between youth and the media and harmonious interaction between health, social transition to deal with the current changes in media ecology.Urumqi, as one of the most important cities in western areas in China, young people in the region to understand the media impact of information and media to identify, analyze what capacity, how to deal with and use various media information and media literacy education in this regional level and carry out ways to become a major research paper. Through in-depth research, obtained in this paper on media literacy of middle school students in Urumqi first-hand empirical evidence, through the analysis of the material to explain the current high school students in Urumqi City, the basic situation of media literacy, media literacy and propose to carry out education, a certain operational advice.