Image Of Women In Our Country In The Newsweek Study

News weekly, which is as a mean of mass media, gathers recent news events in large quantities, and re-edits into another new "stories" by finding another new perspective in a fixed time period. News weekly can still attracts the audiences to read it after the news events details disclosed by the massive news media. During the process of re-editing news, the news weekly reconstructs the women's images. We live in a world created by the media. No matter the world to be real or unreal, how is the imagination of women emerged in the mass media? There are three news weeklies selected, "Sanlian Life Weekly", "Vista", and "China Newsweek", to probe the reality and comprehensive of the gender representation. After the content analysis and textual analysis of women's image in the "Sanlian Life Weekly", "Vista", and "China Newsweek", it could be concluded that the male appear far more frequently than women in the news weekly. The news weekly blurred the women's age. There are a few of news related to the rural women in news weekly. It is not balance between the different careers. The most frequently reported is the actress, but they still won't escape the definite imagination of "good wife and good mother". Women in the news weekly most likely to be a emotional ones who most attracted by love. In a wide range of community cultural system, the factors that can influence the reproduction of the image of women in the News weekly is as follows. On one hand, the traditional gender culture impacts the views of people. On the other hand, partly because of the subject areas of the reasons for the media, women "absence" in the media and the lack of self-awareness within the staff of the media organizations. And there are some proposed strategies and recommendation to enhance the presentation of women. On one side, it should increase the effective monitoring of media. On the other side, it should and to strengthen the gender awareness of the media organizations.