The Applied Study On Value Engineering In Real Estate Project Plan Design

In recent years, real estate industry in our country has been grown rapidly and gradually turns into the support industry of the national economy. Since 2003, for the purpose of regularizing the real estate market and leading the real estate industry to a brand, scale, rational new era, our country issued a series of macroscopical policy. As the market mechanism increasingly become healthiness, consumers increasingly grown up and the market competition increasingly turned to furious,that put forwards higher demand for land agent. The land agent's synthesis strength and scale are prime two conditions of participating effective market competition,while effective project plan design is essential condition for land agent winning the market.Nowadays, our country's project plan design development still stay in a partial, scattered, non-system state because that most land agent think little of project plan design. But the project plan design's significance is emerging along with furious competition and the need of the market's demand. Therefore, to do research on a set of systemic, scientific and operable of project plan design interrelated instructional theory and method to instruct preceding plan is of quite practical value.The thesis is rightly on this background, from the land agent's point of view, taking the object as residential district, describing the theory of value engineering,and combining real estate development projects in the planning and design of the present situation and problems ,researching the establishment of real estate projects, use the principle and procedure of optimizing the design model and an example to proof that. That not only supplys us with the theoretics basis to resolve some problem in project plan design, but also lays a foundation of project plan design correlative system.