| Investment-linked Life Insurance, a new kind of life insurance developed basing on Traditional life insurance. Because of its both factions of protection and investment, it quickly became popular in Europe and America area with a rapid development. However, due to the developing background and the developing level of economy are totally different from foreign countries, the development of Investment-linked Life Insurance in China is not going on smoothly.After suffering the period of spring up, booming, recession, cancellation of insurance, added the Accounting Standards interpretation No.2 and new economic environment, Investment-linked Life Insurance is facing a adjust period.It is demanded in Accounting Standards interpretation No.2 that insurance business should be separated into two parts-protection and investment which means the part of investment of Investment-oriented Insurance Products and Universal Life Insurance could not be accounted into Premium Income. It results in the volume of Participating Insurance increasing but the other two kinds of Investment-linked Life Insurance declining sharply.The Premium Income of Chinese Life Insurance was about 645.4billion from January to October 2008, mounting 58.7% than that in the same period last year. Among that, the premium of participating insurance was 333.4 billion, mounting 74% than last year; The premium of Universal Life Insurance was 131.6 billion, mounting 106% than last year; The premium of Investment-oriented Insurance was 40.4 billion, mounting 35% than last year; However, It is affected by the Accounting Standards interpretation No.2 in the first quarter of 2010,the premium of Participating Insurance was 53% higher than the same period of last year, accounting 75.5% of the whole life insurance premium. But the premium of Universal Life Insurance and Investment-oriented Insurance decreased by 83.4% and 25%.It is not hard to see from the huge changes that, on one hand, the development of Investment-linked Life Insurance is rapidly.On the other hand, due to it developed in our country without a long history as well as our capital market haven't developed completely, Investment-linked Life Insurance in our country shows unstable and immaturity. Therefore, it is necessary to analysis on it and makes it develop in a healthy way.In this article, we use SWOT to analysis Investment-linked Life Insurance based on Chinese economic environment, development of capital market, relevant policies and the characteristic of itself. All these will be helpful to the future development of Investment-linked Life Insurance in China. |
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