A Study On Tourist Commodities In Jiujiang City

Tourist Shopping is an important part of tourism economy and it is based on tourist commodities, which serves as its object. In the long run, regions and countries with developed tourism have always attached great importance to the development of tourist commodities, and how much the tourist commodities account for in the tourism industry earnings is often considered as one of the factors to weigh the development of tourism industry. In recent years, China has seen a fast development in tourism industry. But compared with the development of tourism industry, the development of tourist commodities is lagged far behind, which bears heavily on the tourism economy on the whole. Now the tourism commodities problems have become issues of particular concern to academic circles, governments and enterprises. JiuJiang also can not avoid these problems even if it is in the leading place of tourism economy in Jiangxi Province.The aim of this thesis is to promote JiuJiang's tourist commodities'development and enhance its tourism competitiveness by research on its tourism commodities market.The first part of this thesis is a simple summary on the background of tourism commodities development and the significance of the research. The second part is a description on the concept and related theories of the travel commodities. The third part is an explanation on the status quo of tourism market development and the tourist commodities development in JiuJiang. The fourth part is a research on the problems met during the tourism commodities development in Jiujiang and why these problems are caused. The last part puts forward some suggestions on the tourist commodities development in JiuJiang to make them develop in a benign and healthy environment.As we know, the tourist commodities economy in China develop slowly. This thesis aims to offer some help to upgrade and improve the whole competitiveness of Jiujiang tourism market through the research on the Jiujiang tourist commodities economy. At the same time, I hope the strategies and experiences summarized in this thesis can be a salutary lesson to other areas when developing their tourist commodities economy.