Mainstream Media Public Opinion On The Development Of Corporate Culture

In the moment can be found in the mainstream media propaganda and symbols of national civil servants, such as public servants, could be merged to serve the people, integrity and so on. Information on students symbols, such as we have learned up, living in adversity and the pursuit of scientific dream. Outstanding representatives of the working class can find peace of mind as Tianjin Port Kong Xiangrui own work, innovation and efficiency. Research on the great achievements of science and technology workers do not create the personal gains, such as Yuan Longping. But it's difficult to find a clear business advocacy on business benchmarking. Today's Chinese business circles attach great importance to the development of corporate culture, which has been recognized as an important meaning. In view of the development of modern Chinese business history and civilization in China today the development of enterprises of all types of background research, the following view:breakdown of each firm's corporate culture though is local, but the corporate culture to influence people's quality of sentiment, business outlook and professional ethics of establishing a community. State propaganda machine should be focused in the promotion of national political systems, economic policy framework for the corporate culture research as a guide, establish a clear direction of public opinion propaganda to permeate society, to create a local enterprise culture to create a good public opinion environment as the carrier of culture shaping the business members of the basis of a clear corporate values, for Chinese enterprises to compete in the world and establish a distinctive piece of Chinese brands.