The Lack Of Feminism In Female Periodicals Of Mainland In China

Our mainland female periodical is an extremely conspicuous kind in numerous periodicals. In the recent 20 years, the feminine periodicals develop swiftly. this paper's research background is : the reader of on-the-spot report periodical which thrives in the 80's of last century goes old, the fashion periodical which at the beginning of the 90's emerges like a raging fire to develop, and the middle-grade price female periodicals is gradually growing strong. Although all flowers blooms together in the female periodical field, it has some fatal flaws. Among them, in the female periodicals the lack of feminism is one of most important flaws. This paper attempts from the feminism angle of view, through analyzing the classification and content of articles in female periodicals,advertisements the covers,the female images, audiences' young tendency question, as well as the unfair distribution factor, to illuminate the lack of feminism in the female periodicals. Also feminism is the essential social basis of female periodicals.. The study theory of the philosophy,the sociology, the psychology,mass communication,journalism and so on are carried on by the paper to elaborate. By the case analysis from representative female periodical "Intimate friend", "the Chinese women" and so on, the paper uses the research techniques combined quantitative analysis and qualitative analysis to expound our mainland female periodicals lacking feminism, and draw the conclusion that our country's female periodicals lack feminism in the content the audiences, as well as attempt to forecast the development direction of the female periodical in our nation.