| As the cover page of a journal is the part that can easily arouse people's interest, the cover story has been put more emphasis on and been posed as the best reporting. The cover story is a unique kind of report to journals and requires special writing style and method, which is much deeper than the head of the newspaper. At the meantime the cover story request to the layout of printed sheet design and the pictures. The related news picture not only has to have the function of outstanding report way, but also need to withstand an art to photograph a picking fault with of house. For the newsweekly, the competitiveness depends mainly on its content. Successful news weekly of current affairs should pay attention to writing and plan of the cover story.Keeping this question on mind, this paper will make comparisons on Outlook Weekly,Oriental Outlook and TIME, three representative news weekly in America and China. This paper tends to find out problems by sampling and analyzing the cover story of three newsweekly, which could offer a reference to the research on the cover story. The conclusion, as far as I am concerned, is listed as follows: Good topic choice should be made before writing a successful cover story. There are three points that good content requires:"brief","precise"and"deep". Meanwhile, a bright style is also very important to distinguish from all the other news weekly. Only by the combination of beautiful style and content, can the journal win the furious competition. |
