Comparison Of The Gender Bias In Female Text Between Website And Newspaper

In order to know the situation of gender bias in the media of the network, we verify the cyber-feminism is correct or not at present. With the texts come from women's channel in commercial portal websites and corresponding supplement in local comprehensive newspaper, this research compares the expression of gender bias in four kind texts in the two kinds of media. We find that the major texts contain the traditional gender bias content. At present, gender bias in media can not depends on hypertext that can break the construction of traditional patriarchal narration to weaken. Comparing to the traditional media,even because of the non-centre and the invisibility in network, gender bias gets a more advantageous space of communication. Specially, the virgin worships oppressing women is in ascendant trend. Additional, the media of the network establishes and consolidates new aesthetic standard that weaken independence of women, for instance, advocating "sexy" or definiting plastic surgery. Through the course of social interaction, the media support gender bias, hindering the female development seriously. Obviously, gender bias which exist in media for so long time still is a problem demanding prompt solution to media-makers, audiences, even society. We discuss the way of feminism in the conclusion. After the five gender plans are obstructed successively, we send hope to criticize the definition of equality constantly, then setting up the "care society" in which men and women live can enjoy respect and integration.