| The Ningbo cuisine is an important part of the Eight traditional Chinese cuisine's Zhejiang cuisine, and is one of the Eight new cuisine. The Ningbo diet culture also is an important part of Chinese traditional diet culture, and still is an important cultural heritage of State-level historical and cultural city Ningbo. This article through the historical literature research, field interviews, social surveys, theoretical analysis, etc. ,and from history, folklore, cultural studies, and other angles to examine the characteristics of Ningbo diet culture and values of content. It mainly discusses Ningbo diet culture's historical development and current status, and proposes that Ningbo diet culture is composed of the diet custom culture and the diet commercial culture two parts. And Ningbo diet custom culture is the Ningbo diet commercial culture foundation and the core, Ningbo diet commercial culture is the Ningbo diet custom culture prominent representation and the sublimation. It also obtains that Ningbo diet culture has long history, huge accumulation, unique cooking techniques, various kinds of famous dishes and snacks, distinctive characteristics of marine culture, and a gesture of modern restaurants open, inclusive, and other characteristics. For ningbo diet culture tourism resource development and protection, the article analyzes it's strengths, weaknesses, opportunities, threats, etc. , proposes the reinforcement measures of fully excavating ningbo diet culture connotation, change catering business concept, strengthening the industry management, etc. , and to propose the reference and the suggestion for the Ningbo diet culture with the tourism union . |