Research On Interactive Ritual In Short Video Communication Of Tik Tok

The history of human development shows that the progress of human civilization and human society is a process of interaction and information dissemination.Interaction is the basic behavior of human beings and the foundation of social construction.The interactive phenomenon with the flow of information is embedded in all aspects of human behavior,and with the continuous operation of society gradually deepened,highlighting the far-reaching significance of communication and sociology.And after the change of the era of oral communication,text communication and printing to electronic communication,human beings entered an information society represented by Internet applications.As a revolutionary achievement of the Internet age,mobile social media reconstructs our survival and interaction patterns and changes our fundamental cognition of communication and social relationship construction.In this context,the sound of the wind,gradually become the media giant’s "new favorite" and mobile social new industrial wind.As of January 2020,the number of active users exceeded 400 million,and the number of active users exceeded 500 million per month,and the number continued to climb.With the wider application of artificial intelligence and big data in the sound,5G technology and the seamless integration of the sound shake...." the important social way of the short video age,brushsounding sound,will be the procedural composition of our daily life,reconstructing the form and meaning of social interaction and spiritual interaction.However,how is the sound of shaking popular to this point? In the user number continues to climb,the influence of the appearance of increasing,what is its hot current heat of the deep-seated reason? How to base on the sound short video communication in the rich spiritual interaction and interactive practice,to examine its communication,sociological significance,and explain its popular internal mechanism? How to maintain the path of this hot situation from an interactive perspective to promote the rapid development of the short video industry? Based on the interactive phenomena in the field of shake sound,combined with quantitative and qualitative research methods,the initiation and production mechanism of interactive ritualin in the transmission of short video in the sound of shakes is examined,and how this mechanism affects the user’s viscosity,and thus maintains the emotional and sociological reasons for the continuous burning of the sound.This paper takes Randall Collins’ interactive ritual chain theory as the main theory,which is divided into five parts.The introduction gives an overview of the background and significance of the study,the relevant concepts and their theoretical basis,the current situation of the research,the research ideas and methods,the research innovation points and shortcomings.The first chapter introduces and discusses the interactive practice of the background,main types of characteristics,interactive function,and the communication of short video of shaking sound.The second chapter analyzes the starting conditions of the interactive ceremony in the short video communication of the shaking sound,and thinks that the initiation of the interactive ceremony of shaking sound first realizes the preparation period,which is the main premise of the production of the interactive ceremony.At the same time,the sound meets the four conditions for the formation of the interactive ceremony,and the field construction is carried out for the production of the interactive ceremony.Here,the author of the interactive short video communication in the initiation of the four elements of detailed support,especially in the interaction of the physical presence and body virtual presence,the formation of the common sense,AI algorithm for the common focus manufacturing and other important issues of painstaking exploration and necessary correction,thus proving that the interactive ritual chain theory is still applicable in the sound field.The third chapter discusses the production process,output results and function of interactive ritual in the transmission of short video,and holds that the interactive ritual production process is the process of emotional mobilization.Ritual output includes individual emotional energy,group unity,group symbolism and moral sense.Although there is ritual stratification and the ritual output soutcomed by the user is different,the production of interactive rituals is still successful overall.This provides a new perspective for us to examine and evaluate the production effect of the interactive ceremony.The acquisition of emotional energy and symbolic capital drives the new interactive ritual to continue,and on this basis forms the interactive ritual chain and achieves continuous profitability.This explains the emotional sociological reasons why the short video is hot and popular,and is the best commentary on the stickiness and popularity of the strong users.The fourth chapter takes ritual stratification as the starting point to discuss the problems,optimization strategies and enlightenments of interactive rituals in the transmission of short video.It is believed that there are deficiencies in the co-presence,focus manufacturing and emotional joint and several dimensions,which affect the successful output of the ceremony and lead to the occurrence of ritual stratification.And to realize the body multi-extension,enhance the body virtual co-integration,the introduction of artificial control mechanism,multi-recommendation co-promotion,reasonable control of the number of advertisements,regulation of ritual production paradox,can better achieve the smooth production of the ceremony,and in the greatest extent to make the ritual output tend to be perfect.And in the scientific,content or cultural dimensions,the interactive ritual production of the sound is a demonstration of the industry,conducive to learning from the experience of sound shaking on t he basis of promoting the rapid development of the short video industry.