Research On Reverse News In The Post-truth Er

With the development of the times,the network technology has been fully innovated and developed,and social media such as Weibo WeChat has become the mainstream of information dissemination.The audience is experiencing the mutual integration of the dual identity of the sender and the recipient.The complexity of the information has deepened the society.Complexity,in this context,reversal of news continues to appear in the public eye.At the end of 2016,the Oxford Dictionary selected the term“post-truth”as the annual hot word,which is quite meaningful."Post-truth" means that the individual’s emotions and positions are more likely to cause fluctuations in the field of public opinion than the objective facts themselves.The West has studied a lot of post-truth news,especially in the context of political events.In contrast to China,there is very little research on post-truth news.In recent years,China’s reversal of news has been frequent,the authenticity of the news has been seriously damaged,and the media ecology and social order have been hit hard.Therefore,this paper is devoted to putting the inverted news into the background of the post-truth era and conducting research..Firstly,the related researches of the two keywords in this paper are reviewed.The first one is the research background of the article,"post-truth",and the second is the research theme of this paper," reverse news",and the definition of the two concepts.Then,from 2014 to 2018,47 typical reverse news events were selected as the research texts to explore the characteristics of the reverse news in the post-truth era.The research results show that the reverse news in the post-truth era is in the report type:The topic is strong and focuses on the social field;the reporting group:the labeling features are obvious;and the reversal time is short,the number of times is anyway,and the initial platform is mostly social media such as Weibo WeChat.Then objectively evaluate its positive and negative effects.Through the communication characteristics of truth awareness,from the communication environment,communication subject and communication channel,explore the reasons for the formation of reversal news,and finally propose corresponding evasive strategies for the reasons of existence,that is,the social level should build and manage the catharsis platform;the market level should use big data to pour Forcing the informationization process of news dissemination;the media level should act as the authoritative source and speak with facts;the audience level should strengthen the public rational thinking and cultivate responsibility consciousness;the technical level should establish an information filtering system to optimize the network ecological environment.