| The effective matching of corporate business model and financial strategy is of great significance to the improvement of corporate value.The business model determines the business mode and development direction of the company,and the financial strategy,as the standard for the company’s financial management activities,provides a rearward view for the realization of the business model.Strong support.How to coordinate the business model and financial strategy reasonably to achieve the enhancement of corporate value is worthy of in-depth exploration.The business model is the core logic for a company to achieve profitability,including its development direction and corresponding business activities.The overall strategy of the company clarifies its own business development direction and rationally allocates resources to achieve the overall goal of the company.Some scholars in academia believe that business model and corporate strategy are independent of each other,while some scholars do not make a clear distinction between business model and overall corporate strategy,and believe that the two are unified for the company as a whole.This article agrees with the second type of view.There are inextricable links between business models and corporate strategies,and both have the same level of significance for companies.Financial strategy belongs to the company’s functional level strategy.It clarifies the company’s financial management activities and capital operations,is the support of the company’s business activitie.Therefore,the study of the relationship between the business model and financial strategy of an enterprise have great value for improving the performance of the enterprise.In the research on the matching of business model and financial strategy,this paper first combs the theory and constructs the model,and then uses the case analysis method to make an in-depth analysis of Xiaomi group.In order to deeply study how to reasonably and effectively match the business model and financial strategy,this paper attempts to construct the matching model from the perspective of value network.In the Internet era,in order to achieve the goal of maximizing their own value,enterprises should not only rely on themselves,but should look at the overall situation of their value network and cooperate with members such as complementarities,suppliers and channels in the value network,so as to promote the improvement of their own value through the appreciation of the overall value network.Xiaomi has made great efforts to layout its own business system for many years,complemented the ecological chain in shaping the value network,and realized the diversification of product business.The layout of its value network is typical.Xiaomi group has made a comprehensive layout on the value network,developed its own business model based on the value network,supported and matched with appropriate financial strategy,and finally achieved rapid development through years of operation.Studying and summarizing the matching between its business model and financial strategy can better understand the key to the success of Xiaomi group and provide some reference for companies in the same industry.Through theoretical research and case study on the matching of business model and financial strategy,this paper evaluates the performance effect of matching.It is found that the matching of business model and financial strategy based on value network is helpful to improve the performance of enterprises,and will also bring certain advantages compared with other enterprises in the same industry.Therefore,this kind of matching model has certain reference significance. |
