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Financial Newspaper In China, Operational Research And Improve The Professional Level Of A Number Of Recommendations

Posted on:2009-01-21Degree:MasterType:Thesis
Country:ChinaCandidate:W Y ZhiFull Text:PDF
GTID:2208360272960136Subject:Communication
Abstract/Summary:PDF Full Text Request
The development of Chinese financial report can be classified into three period of ten years, that's 1979-1989,1990-2000,2001-now. The dissertation focuses on the third period. Thanks for China's opening up policy and rapid economic development, high demand for objective and professional business news mushrooms, which can been exemplified by the fast growth of advertisement income, which means too much to the shrinking newspaper industry.Among all the Chinese financial and business newspapers, there's no doubt that the 21st Century Business Herald and China Business News are the two most notable stars. Born in 2001, the 21st Century Business Herald can be seem as the milestone of Chinese business newspaper. Another famous business newspaper, China BusinessNews, which was born in 2004, makes a mainstream——Chinese investors get usedto read business information everyday. On some extent, the 21st Century Business Herald and China Business News are the best among China's contemporary business or financial newspaper. It's very important and necessary to make a compare of their ways of producing reports.The compare between the two newspapers will give us a new perspective. Each of them represents a unique style of business report. The 21st Century Business Herald tends to be more humanistic and with Chinese characters, and try to exert influence on politics. While China Business News believe "business in business", and try to makes its perspective and angle the same as the investors'.Great progress has been made, but China's financial or business report still have long way to go, especially the professionalism. How to make them more professional and then endow them with core competition? The author lists her resolution, including being scrupulous when using anonymous information and set agenda, innovating new business model for a business newspaper and to adapt to new medias.
Keywords/Search Tags:financial report, business report, financial newspaper, business newspaper, core competthe 21st Century Business Herald, China Business News
PDF Full Text Request
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