Research On High-quality Development Evaluation And Countermeasures Of Green Home Furnishing Industry In H Town

As an important force supporting economic growth,promoting modernization and safeguarding national security,industry is the foundation of international competition.The high-quality development of the industry is the key to building a modern economic system,and it is also the process of the industry moving forward and sublimating towards the mid-to-high end in a wider field and at a deeper level.At present,my country’s economy is changing from a high-speed growth stage to a high-quality development stage,and promoting high-quality industrial development has become the primary task at this stage.The green home furnishing industry represented by H Town is one of the characteristic industrial clusters with good development foundation,great industry influence and strong development potential in Changzhou.,decorative board and decorative paper as the leading "three boards and one paper" is the most distinctive.However,the development of the industry is now facing increasing pressures from resource consumption,environmental protection governance,homogeneous competition,and shortage of talents,and the high-quality development of the industry is imminent.Therefore,promoting the high-quality development of green homes in H Town is what needs to be discussed at this stage.important practical issues.Taking the green home furnishing industry in H town as the research object,on the basis of reading and sorting out the literature on the high-quality development of the industry,the evaluation index system for high-quality development and the development of the green home furnishing industry,based on the current development status of the green home furnishing industry in H town,the competitive advantage theory is applied.,economic growth theory,sustainable development theory,industrial clusters and other theoretical methods,through PEST analysis,Porter’s five forces model analysis and SWOT analysis and other analysis methods,respectively,from three aspects of the external environment,industry environment and internal environment to analyze the green town of H The advantages and difficulties faced in the development of the home furnishing industry,and the "quality" perspective is added on the basis of the "five concepts" of high-quality development,and the construction includes scale development,benefit development,innovative development,coordinated development,green development,open development and sharing.Develop an evaluation index system for the high-quality development of the green home furnishing industry with 7 standard layers and 31 index layers,and use the entropy method to evaluate the development of the green home furnishing industry in H Town in the past three years.According to the level of quality development,analyze the evaluation results item by item to find out the factors that affect the quality development.Combining the evaluation results and the policy opportunities under the new situation,put forward countermeasures and suggestions for high-quality development based on traditional advantages: promoting the industrial structure optimization project,the enterprise cultivation and expansion project,the innovation ability increase project,the brand promotion leading project,the capital project The market breakthrough project,the carrier platform construction project and the safeguard improvement project are the countermeasures for the construction of the "seven major projects".The research results of the thesis provide a feasible path for the high-quality development of the green home furnishing industry in H town,help it overcome the challenges it faces,and seize the opportunities in the development of the industry.Provide some reference to enrich the relevant research on the high-quality development of the green home furnishing industry.