Research On The Development Strategy Of A Geological Exploration Compan

Geological prospecting provides important mineral for economic and social development.However,as the investment in international and domestic mining development enters a downward adjustment stage,traditional geological exploration business continues to decrease;but services such as hydrogeology,agricultural geology,geological disaster survey and other major geological businesses are constantly improving.At the same time,with the continuous advancement of the transformation of public institutions into enterprise reforms,the extensive management methods developed by geological prospecting units for a long time have severely restricted the development of geological prospecting units.How to adjust the strategic development direction of enterprises and achieve high-quality development has become problems urgently needed to be solved by geological prospecting enterprises in the new era.Using PEST analysis and Porter’s five forces model,the author analyzes the external and industry circumstances of A geological survey company.From the analysis,it can be seen that the company has opportunities in the areas of corporate transformation and upgrading policy support,big data in Guizhou Province,big ecology,rural revitalization,and big geological development.At the same time,there are also shrinking traditional geological prospecting markets,intensified competition for operating projects,and serious local protection barriers.The threat of difficulty in obtaining the project;internal analysis of A geological survey company in terms of resources and capabilities shows that its advantages lie in its unique location advantages,exploration experience,complete professional categories,rich geological data and brand advantages,but also there are problems such as backward management concepts,outdated management models,and lack of strategic awareness.Based on the analysis of internal and external environments,through SWOT analysis and quantitative analysis,it is proposed that company should implement the ST strategy.On this basis,we will do a good job in major geological businesses such as agricultural geology,hydrogeology,and geological disaster management to maintain the company’s stable development.Finally,it puts forward the measures and suggestions to implement the strategy from the aspects of establishing modern enterprise system,strengthening project fine management,strengthening talent team construction and promoting the integrated development of industry,University and research.Hoping that the research can help A Geological Survey Company to establish a future development strategy,better serve the local economy,At the same time,it will also provide some reference for the future development of other similar geological prospecting enterprises。...