An Analysis Of The Publication Development Of Female Online Literature From The Perspective Of "She Reads" ——A Case Study Of Jinjiang Literature Website

With the beginning of online literature publication in the 1990 s,China's online literature has been developing for more than twenty years,during which the development of female online literature has also shown a prairie trend,gradually entering the era of "her reading".In the relatively independent space of women's online literature,female authors use the text as a tool,and female readers communicate with other female readers based on the reading of their works,actively carrying out self-construction and forming women's "own room".At the same time,along with the beginning of the online literature payment model,the female online literature market has grown rapidly,generating a huge market potential.However,in the process of development,there is also the phenomenon of lower and lower quality,increasing homogenization of works,lack of profound ideological connotation,misleading women's values,and affecting the construction of the modern "four selves" female image of "self-respect,self-love,self-reliance and self-improvement".The problems in this regard are Therefore,how to break through the current dilemma,to create more spiritual wealth for people's growing good life,to truly meet the needs of female readers "her reading",to promote the development of "her economy",to explore the development of women's online literary publishing has become particularly important.It is especially important to explore the development of women's online literature publishing.To study the development of women's online literature,we should start from its widest audience,female readers.First,we form a preliminary understanding of Jinjiang Literary City,the largest publishing platform for women's online literature in China;second,we analyze the satisfaction of readers in terms of book content,platform usage,and full copyright operation when reading women's online literature through a questionnaire survey,so as to further observe The current situation and characteristics of women's online literature publishing under women's reading in China are further observed;again,the questionnaire data are used to explore the problems of women's online literature publishing represented by Jinjiang Literary City in terms of content text,usage experience and copyright operation;finally,relevant solutions are proposed,in order to further develop women's online literature books,it is necessary to cultivate a new view of women and enhance women's awareness;it is also necessary to focus on To further develop women's online literature books,it is necessary to cultivate a new view of women and enhance women's consciousness;it is also necessary to pay attention to the improvement of book content quality,strengthen the audit specification and copyright protection;at the same time,to improve the reading experience visually so as to create high-quality women's books.