Research On The Consensus Of People's Daily On Household Contract Responsibility System (1978-1982)

The propaganda of the press can promote the formation of consensus,which is clearly stated not only in the classic works of Marxism,but also in the historical practice of the Communist Party of China.Among the many newspapers and periodicals,People's Daily,as the party newspaper of the Cpc Central Committee,occupies an important position in China's public opinion propaganda.In the early days of reform and opening up,newspapers and periodicals were the main channels for people to obtain information,and the existence of rural blackboard newspapers and newspaper reading groups created conditions for newspapers and periodicals to read at that time.From 1978 to 1982,the reform of the agricultural production responsibility system was gradually carried out throughout the country,and the implementation of the household contract responsibility system caused fierce conflicts and controversies in society,and the People's Daily deeply participated in this controversy and played a role in consolidating consensus.At first,the People's Daily did not openly support the reform of the agricultural production responsibility system such as "contract production to households",but some of its early reports actively cooperated with the central authorities to correct the "Left" mistakes in the agricultural field,criticized egalitarianism in agricultural production,promoted the great discussion on the issue of truth standards,and emphasized respect for the autonomy of the production team,which played an extremely important role in liberating people's minds and implementing the household contract responsibility system in the future.People's Daily actively publicizes the central agricultural policy,reports on the reform of the agricultural production responsibility system in various localities in a timely manner,and condenses the consensus of the household contract responsibility system through planning special topic discussions,publicizing advanced models,and comprehensive reports.In the process of consolidating the consensus on the household contract responsibility system,the relevant propaganda reports of the People's Daily have shown the characteristics of emancipating the mind and seeking truth from facts as the premise,continuity and timeliness,taking the interests of the people as the foundation,and strong guidance.In the process of consolidating the consensus on the household contract responsibility system,although some of the reports of the People's Daily have caused some ideological confusion,from the main aspects,the People's Daily has accelerated the process of consensus formation and led other newspapers and periodicals to form a more comprehensive consensus.Today,China has made great strides to catch up with the times.Standing at a new historical starting point,our country is facing a new journey of forging ahead toward the second centenary goal,as well as new challenges and new tasks brought about by the internal and external environment.Analyzing the role played by the People's Daily in the process of consolidating the consensus on the household contract responsibility system,we have obtained enlightenment on how some party newspapers and party periodicals should gather consensus,that is,party newspapers should take into account the party spirit and the people's nature,play an exemplary role in typical propaganda,and use propaganda methods that the public likes to hear.