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See The Mainstream Media Current Affairs News Report Innovation Research From The "two Sessions" Vlog

Posted on:2022-11-29Degree:MasterType:Thesis
Country:ChinaCandidate:H J WangFull Text:PDF
GTID:2518306611995599Subject:Accounting
Abstract/Summary:PDF Full Text Request
Current affairs news is the "compass" of national policy and the "main theme" of public opinion,so the mainstream media pay special attention to the coverage of current affairs news.With the advancement of digitalisation,the reporting mode of current affairs news in mainstream media has been continuously innovated,enriching the form of current affairs news reporting in mainstream media.Since Vlogs became widely popular in China in 2016,this new format has been gradually applied to various fields,especially in the field of news.2019 saw the emergence of the "Two Sessions" Vlog,which drew a warm response from society.This paper selects 80 samples from the "Two Sessions" Vlogs published by the People's Daily,Xinhua News Agency,CCTV News,CCTV.com,China Daily,Guangming Daily and other mainstream media from 2019 to 2021,and conducts a study using literature analysis and content analysis methods and case study.Firstly,the development of current affairs news,Vlogs and the "Two Sessions" Vlogs was summarised to understand the development and advantages of the development.Secondly,based on news theories such as "use and satisfaction",interactive ritual chains and "carnival" theory,we analyse in depth the content and interactive forms of the "two sessions" Vlogs.The innovative nature of the "Two Sessions" Vlog in terms of content and interactive forms.Finally,this paper provides new ideas based on the innovative forms of the "Two Sessions" Vlogs for the study of current affairs news reporting in mainstream media.The research finds that the "Two Sessions" Vlog breaks through the traditional text reporting model in terms of content,combining text,video and images to bring users a rich "visual experience".In terms of interaction,it breaks the one-way communication format and pays more attention to the interactive experience with users,which is an innovative form of mainstream media in current affairs news reporting.
Keywords/Search Tags:Current Affairs News, National Two Sessions, Vlog, Innovation Research
PDF Full Text Request
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