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Research On The Topic Selection And Design Of Chinese Theme Publishing Of Children In The New Era

Posted on:2022-05-20Degree:MasterType:Thesis
Country:ChinaCandidate:Q WuFull Text:PDF
GTID:2518306542460054Subject:published
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The importance of Chinese Theme Publishing in the New Era is becoming more and more obvious,and it has received great attention from the publishing industry.In this context,Chinese Theme Publishing of children has also ushered in a new era of development.In recent years,with the further development of socialism with Chinese characteristics,the party and the state have led the publishing industry through various policies.The children's book market has followed this guidance and presented a large number of Chinese Theme Publications for children that closely follow the theme of the times and promote the positive energy of society.In addition,the amount of research literature published on Chinese Theme Publishing of children in the academic world is showing a steady increase.And this reflects that the country,the publishing industry and academia attaches great importance to the Chinese Theme Publishing of children.However,with the development of Chinese Theme Publishing of children,many Chinese Theme Publications for children on the market have problems such as homogeneity and follow-up,which has a certain impact on the healthy development of Chinese Theme Publishing of children.As a professional children's publishing house,Changjiang Children's Publishing Group has been selected as a key publication topic of Chinese Theme Publication for Publicity Department of the Communist Party of China three times during the four years of 2017-2020.It has carried out many successful publishing practices in Chinese Theme Publishing of children,which will have great reference value for the research how to do a good job in the topic selection and design of Chinese Theme Publishing of children.Therefore,this article will take the popular Chinese Theme Publishing of children in the publishing industry as the research object,and take the Changjiang Children's Publishing Group as the starting point to analyze how to plan for the topic selection and design of Chinese Theme Publishing of children in the New Era.First of all,based on the 2017-2019 Notice issued by Publicity Department of the Communist Party of China and China Press and Publication Administration,the author sorted out the topics of key publications for Chinese Theme Publication for children from 2017 to 2019,and combined with the changes in the number of articles published on Chinese Theme Publication for children in How Net,through analysis and understanding of the development status of Chinese Theme Publication for children in the New Era.Secondly,mainly refer to the book publication data of the Changjiang Children's Publishing Group since the 19 th National Congress of the Communist Party of China of the standard bibliographic network,and combine the official website of the Changjiang Children's Publishing Group and the book data of the Changjiang Children's Publishing Group in Dangdang.com to analyze,sort out the Chinese Theme Publishing of children catalog of the Changjiang Children's Publishing Group in the New Era,and analyze the number and type of Chinese Theme Publishing of children and the changes in the number of awards,so as to understand the development status of its Chinese Theme Publishing of children of the Changjiang Children's Publishing Group.Then,from the two dimensions of the topic selection itself and the topic selection implementation planning,it will be analyzed that the characteristics and challenges of the topic selection and design for Chinese Theme Publishing of children of the Changjiang Children's Publishing Group in the New Era.Lastly,the author will put some corresponding strategy suggestions forward for the topic selection and design of Chinese Theme Publishing of children of the Changjiang Children's Publishing Group by combining with the above research.This article mainly conducts research from five parts: In the first part,it mainly introduces the source of choose the topic,purpose and significance,as well as related research in the field of Chinese Theme Publishing of children,and defined the related concepts.In the second part,through the sorting and analysis of relevant data,the status of Chinese Theme Publishing of children is analyzed mainly from the number of topics,the key points of the topic and the publishing house level,and the status of Chinese Theme Publishing of children of Changjiang Children's Publishing Group is analyzed from the perspective of publishing scale and original boutiques.In the third part,mainly through the case analysis method,from the two dimensions of the topic selection itself and the topic selection implementation planning to analyze the topic selection and design characteristics of its outstanding Chinese Theme Publication for children.In the fourth part,through comparative analysis and related cases,from the two dimensions of topic selection itself and topic selection implementation planning to analyzes the challenges faced by its topic selection and design of its Chinese Theme Publishing of children.In the fifth part,mainly from the four levels of audiences,topic selection,talents,and marketing to propose corresponding strategies and suggestions on how to do a good job in the topic selection and design of Chinese Theme Publishing of children in the New Era,hoping which will provide some reference opinions for the Changjiang Children's Publishing Group,and will have reference value for other publishing groups.
Keywords/Search Tags:New Era, Changjiang Children's Publishing Group, Chinese Theme Publishing of children, Topic selection and design
PDF Full Text Request
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