Research On Content Production Of Vlog Video

Driven by the Internet wave,new media based on digital technology,mobile communication technology and computer network technology have changed all aspects of life,and people's lives and ways of thinking are undergoing subtle changes.The fast-paced lifestyle and high-intensity work pressure make it increasingly difficult for people to concentrate on reading long-form content.In this context,self-media videos that integrate text and audio and video came into being.Vlog(video blog),as a highly sought after self-media video type,is also facing the problem of content quality gaps while its explosive growth.Based on the content production issues of Vlog video,this paper conducts systematic research on the development overview,value significance,content production mechanism and content creation innovation of Vlog through literature research,case analysis and interdisciplinary research,and conducts systematic research on the current status of Vlog video research.Sort out,combine the Vlog works of the head users of the Bilibili video community to observe and analyze.The innovation of this article is based on the study of content production from the perspective of film and television aesthetics,and proposes reasonable and sustainable creative suggestions for the incubation of personal accounts on the media video platform.Through research,we have reached a reasonable conclusion that if we media videos represented by Vlog want to stand out in the huge we media system,content must be king,and creators,audiences,and the external environment can all affect the creation and production of videos.This article first starts with the definition of Vlog and the relationship between Vlog and other online videos,sorts out its development overview,judges its value and significance,and conducts in-depth research on the content creation of Vlog based on the Bilibili video community.Based on the above research,it is concluded that the quality is high The general rules of Vlog creation,and give innovative opinions on video content in terms of film and television aesthetic theory,use relevant knowledge of communication,and focus on the three dimensions of creators,audiences and online video communities to analyze and summarize the content production mechanism of Vlog,and finally base on the current situation.,Reflect on the current problems of video blog(Vlog)in content production,give suggestions,and look forward to the development prospects of this emerging media form.It is not difficult to find that the main audience of current video blogs is young people,and the young generation is the main force in the future construction of the country.Therefore,it is necessary to focus on the media methods that young people are interested in.This article focuses on the main body,audience,platform,The MCN agency(Internet celebrity brokerage company)and the five aspects of the country explore the creation,production,dissemination and supervision of Vlog.With the continuous expansion of the influence of the self-media form of Vlog,industry dilemmas have become more and more common,reflected in the low threshold of creators,uneven video quality,platform traffic restrictions,and gaps in supervision.Based on the sound development of the Vlog industry and helping it to stand out in the complex self-media system,this article proposes the following suggestions for the video blogs produced in my country: create works with Chinese characteristics based on local production,strengthen the aesthetic quality and professional skills of creators,Improve the aesthetic ability of the audience,MCN company respects creators and help complete original creation,platform and the country pays attention to the review and supervision of the industry,etc.The Vlog industry should fully grasp the opportunity of the imminent popularization of 5G,complete industry optimization from production to dissemination,and achieve long-term development when we media is in the "wind" and become the next flashpoint after short videos.