Research On The Framework Of The Festival Travel Report Of<sichuan Daily>

China has a special migration phenomenon called the Spring Festival travel rush.This is the world's largest population migration activities.China's population began to flow faster rate since 1978.It can be said that the emergence of “the laborer tide” is the main reason for the Spring Festival travel rush.Its changes have become an epitome of the modernization process and have attracted wide media attention.Sichuan's annual labor output is verylarge,so its situation about Spring Festival travel rush is bound to receive widespread attention.The author selected 1023 articles from Sichuan Daily as the research object,and these articles are about Spring Festival travel rush since 1978.The text frame theory in Zang Guoren's report frame theory is the main theoretical basis of this article.Therefore,these reports during 41 years are divided into three stages for analysis.The analysis includes changes in the reporting framework,and summarizes the article's framework and causes.In addition,the author will put forward innovative opinions on the report combined with the characteristics of media convergence.The study found that reports at different stages reflect different characteristics of the times.These characteristics are reflected in the choice of report topics,news pictures,and language style.The author summarized three main reporting frameworks from these reports: “Fast-growing country”,“responsible government” and“ Patriotism”.In the era of media convergence,Sichuan Daily should make efforts in such reports from the richness of themes,the diversity of forms,and the proximity of the language and training of professional and technical personnel to better report.