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Research On National Narration In Short Video Text Of Network

Posted on:2022-02-08Degree:MasterType:Thesis
Country:ChinaCandidate:Y X LiFull Text:PDF
GTID:2506306314488564Subject:Journalism
Abstract/Summary:PDF Full Text Request
The national image is rich in connotation,covering all aspects of a country’s political,economic,cultural,social,diplomatic and other fields,and is the external expression of a country’s comprehensive strength.In recent years,as the core of China’s traffic economy,short video has become a new media highland that governments at all levels,media and even individuals scramble to seize.At the same time,short video provides a new way of presentation and communication for national image,so short video of national image emerges as the times require.From a special national image promotional film to every short video,every dimension of the national image,every one Account subjects and individuals are responsible for reflecting the national image of our country.This article takes the network short video text as the research model,from the narratology theory angle of view carries on the detailed analysis to the national image short video.This paper is divided into five chapters,the first is the introduction part,mainly to the research background and research object of this paper is briefly combed,and expounds the research purpose,reality and theoretical significance of this paper,summarizes the research methods used in this paper,and puts forward the difficulties and innovations of the research.The first chapter is the definition of the concept of chapter,that is," national image "," short video " respectively to explain the concept,clarify the two Finally,the author defines and summarizes the research object "short video of national image ",and briefly combs the present situation of the creation of short video of national image in China.The second chapter is to analyze the characteristics of the narrative subject of the short video of the national image,and divide it into two levels:the publishing platform and the creative subject,and refine the characteristics of the national narrative.The third chapter is to study the content production logic of the short video of the national image,from the perspective of narrative,narrative language and narrative guidance,around the rhetorical methods of intertextuality,the shaping of narrative space by various symbols,and the theoretical basis of plane digestion of content depth,Condensed out the national image short video story narrative content characteristics.The fourth chapter is from the national image short video expression form construction,through the narrative structure,the narrative grammar and the narrative rhythm structure,narrative grammar and narrative rhythm,it is found that the short video of the national image presents the characteristics of the news narrative in the construction of the narrative framework.The fifth chapter respectively condensed out the current national image short video to innovate the national discourse expression form,positively narrates our country’s "powerful country" and "big country" image,as well as the space strategy,the text strategy,the emotion strategy and the flow strategy and so on narrative strategy suggestion.Finally,in the conclusion,the conclusion and significance of this study are further indicated And express a brief prospect for the development of short video of national image in the future.
Keywords/Search Tags:national image, Short video, Narrative
PDF Full Text Request
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