Research On Crisis Management Mechanism Of A Construction Enterprise

More and more enterprise managers are aware of the importance of crisis management.The research on enterprise crisis management has great value in theory and practice.Specifically speaking,construction enterprises have the characteristics of complexity and comprehensiveness in the process of operation and development.Therefore,they should and must strengthen the awareness of crisis management,combine with the actual development of enterprises,clarify the development status of enterprises,and make preparations and prevention before the crisis breaks out.Only in this way can we effectively deal with a series of complex development situations of enterprises,turn passive into active and turn disadvantageous into existence So as to realize the healthy and orderly development of construction enterprises.However,enterprise crisis management can not stop at the level of theory and consciousness.Effective implementation of crisis management means higher requirements for related enterprises.How to identify the impending crisis? How to identify and foresee how to prepare and prevent the crisis? Once the crisis broke out,how to take action,what coping strategies to take and how to achieve orderly development after the crisis is solved? This is the focus of this paper.The novel coronavirus swept the world from December 2019 to the first half of 2020,which brought great impact and challenge to the global economic and social operation mechanism.A construction enterprises in the face of a sudden "epidemic crisis" at a loss,suspend business or barely maintain operation in the "cold winter" have to take response measures.It is self-evident that the global "epidemic crisis" has brought adverse impact on the development of a building,and also sounded the alarm for the subsequent development of related enterprises-strengthening enterprise crisis management.In this context,the focus of this paper is how to effectively carry out crisis management in construction enterprises,and put forward the strategy of crisis management for related enterprises.The research object of this paper is a construction enterprise.Firstly,on the basis of reading relevant literature,this paper combs the theory of enterprise crisis management,clarifies the concept of crisis management and related theories,functions and procedures,and then takes a construction enterprise as an example to analyze the overall development of the construction industry,and further analyzes the operation and development of a construction enterprise,mainly from a construction The crisis identification,the main crisis and the problems existing in crisis management and the implementation strategy of construction enterprises are carried out.Then,this study mainly uses AHP method to determine the relative importance of different crises in a construction enterprise.The results show that the relative important crises mainly include production quality crisis,technological innovation crisis,information crisis and safety production crisis,and then clarify the causes of enterprise crisis.Finally,this study puts forward the implementation of the construction enterprise crisis management strategy,in order to provide inspiration for the follow-up research in theory,and provide reference for the crisis management of related enterprises in practice.