This paper takes A printing and dyeing company in Lianjiang River Basin as an example,analyzes the system environment and internal environment of Lianjiang where A company is located with the help of system theory and SWOT,and then analyzes the company’s own situation and current environmental protection based on strategic response theory and environmental strategy related theories The main achievements and existing problems of the strategy implementation process,integrate the internal advantages and disadvantages of the company and external opportunities and threats,provide suggestions for the environmental protection strategy that A company should adopt in the future,and reasonably formulate the company’s strategic content: green product strategy level,including research and development of environmentally friendly products,Deepen product innovation;the green process strategic level,including:building a green product design and research and development system;building a green production system;building a green management system;establishing a green accounting and green audit system.Finally,this article puts forward strategic implementation strategy recommendations to ensure the smooth implementation of the company’s future environmental protection strategy. |